Diploma in Advertising
Tunku Abdul Rahman University of Management and Technology (TAR UMT)
Setapak, Kuala Lumpur, Malaysia
Quick Facts
Duration
2 years
Mode
Full-time, On-campus
Intake
Jun, Nov
Tuition Fees
RM20,000
Course Structure
- Introduction to Information Technology
- Introduction to Mass Communication
- Design Fundamentals
- Introduction to Electronic Publishing
- Mass Media and Society
- Chinese Writing for the Mass Media OR Music Appreciation
- Consumer Behaviour
- Introduction to Advertising
- Malaysia: Cultural & Religious Practices
- Basic Photography
- Design for Print
- Advertising Copywriting
- Multimedia for Advertising
- Effects of Advertising
- Communication Law
- Advertising Creative Campaign
- Media Planning
- Measurement of Advertising Effectiveness
- Industrial Attachment
- Translation: BM, English & Chinese OR Translation: BM & English
- Marketing
Entry Requirements
- SPM: 3 Credits in the relevant subjects
- O Level: 3 Grade C in the relevant subjects
- UEC: 3 Grade B in the relevant subjects
- Certificate:
- Relevant certificate accredited by MQA OR
- Relevant Skilled/Technical/Vocational Certificate recognised by the Malaysian Government
- Compulsory subjects: SPM Credit/O Level Grade C/UEC Grade B in English Language
- Note:
- SPM holders must have at least a pass in Bahasa Melayu and SPM holders from Year 2013 onwards must have at least a pass in Sejarah.
- Students without a credit in SPM Bahasa Melayu are required to pass Bahasa Kebangsaan A before the award of Diploma.
- Equivalent qualifications/qualifications from Other Institution of Higher Learning (IHL) will be considered on a case-by-case basis.
Estimated Fees
Application fees (non-refundable)
RM60
RM0
Tuition fees
RM20,000
Total payable amount
RM20,000
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