Bachelor of Business Management (Honours)

SEGi University

Petaling Jaya, Selangor, Malaysia

Quick Facts

Duration

3 years

Mode

Full-time, On-campus

Intake

Jan, Mar, Apr, Jun, Jul, Sep

Tuition Fees

RM52,975

Specialisations

Financial Management:
- Financial Management 2
- Corporate Finance
- International Finance: Markets & Management
- Investment Decision
- Financial Auditing
- Financial Reporting

Digital Marketing:
- Relationship Marketing in the Digital Age
- Digital Marketing Communication and Advertising Practices
- Marketing Principles, Directions and Applications
- Planning for Media, Direct and Online Marketing
- Critical Issues and Innovative Digital Marketing

Human Resource Management:
- Human Resource Management 1
- Human Resource Management 2
- Re-sourcing of Human Resource 1
- Re-sourcing of Human Resource 2
- Employment Relations

Business Analytics:
- Analytics Approaches for Business Decisions
- Business Data Modelling
- Econometrics for Business
- Enterprise Analytics
- Forecasting Techniques and Application for Business

General Management:
- Operation and Quality Management
- Human Resource Management 1
- Corporate Finance
- Corporate Strategy
- International Finance: Markets & Management

Integrated Degree:
- Strategic Management
- Organisational Behavior
- Managing in the International Economy

Electives (Choose 4 out of 5 courses):

SPM: Credit in Mathematics and a pass in English
UEC: 5 grade B
A Level: Full pass in 2 subjects (grade D)
STPM: Minimum Grade C (CGPA 2.0) in any 2 subjects, and a pass in Mathematics and English at SPM level, or any equivalent qualifications
STAM: Minimum grade of Jayyid, and a pass in Mathematics and English at SPM level
Any Diploma or Advanced Diploma (Level 4 or 5, MQF)
Matriculation/Foundation qualification: Minimum CGPA of 2.00 out of 4.00, or any equivalent qualifications
Note: The requirement to pass Mathematics and English subjects at SPM level for STPM and STAM candidates can be waived should the qualifications contain Mathematics and English subjects with equivalent/higher achievements.

The English proficiency requirement is exempted for international students if:
- The student has an academic qualification from an institution where English is used as a medium of instruction OR
- The student is from a country where English is an official language