Bachelor of Business Administration (Hons) in Marketing
Universiti Tenaga Nasional (UNITEN)
Muadzam Shah, Pahang, Malaysia
The information about this programme is being reviewed. View and compare other courses here.
Quick Facts
Duration
3 years
Mode
Full-time, On-campus
Intake
Jan, Jul, Oct
Tuition Fees
RM66,000
Course Highlights
- Equip you with the basics of accounting, finance, computing, quantitative analysis, English, and economics besides a strong knowledge in marketing and management and their application to the real business environment
- Track record of 94% graduate employability rate
- Wholly-owned by Tenaga Nasional Berhad (TNB) and is one of the few Government Linked Universities (GLUs) in Malaysia
- Access to world-class facilities including Olympic sized swimming pool, tennis court, football field, gymnasium and Sports Arena with 11 indoor courts
Course Structure
- English for Business
- Public Speaking & Presentations
- Islam and Civil Society I/Moral and Civil Society I
- Islam and Civil Society II/Moral and Civil Society II
- Islam and Civil Society I/Moral and Civil Society III
- Hubungan Etnik
- Tamadun Islam & Tamadun Asia
- General Elective MPU 02
- Financial & Managerial Accounting
- Business Economics
- Principles of Finance
- Malaysian Commercial Law
- Principles of Management
- Business Communication
- Organizational Behaviour
- International Business
- E-Business
- Human Resource Management
- Business Ethics
- Operations Management
- Strategic Management
- Principles of Marketing
- Business Mathematics
- Business Research
- Energy Management & Sustainability
- Entrepreneurship
- Consumer & Buyer Behaviour
- Product & Brand Management
- Integrated Marketing Communications
- Sales Management
- Services Marketing
- Strategic Marketing
- Issues of Marketing in Malaysia
- Marketing Project
- 1 Elective Course
- Industrial Training
Entry Requirements
- STPM: Pass STPM/equivalent with minimum CGPA 2.00 or grade C for two (2) subjects and Pass Mathematics and Bahasa Inggeris at SPM Level.
- STAM: Pass STAM with a minimum grade of Jayyid (taken within 2 years prior to application) and Credit in Bahasa Melayu, Pass Mathematics and Bahasa Inggeris at SPM Level.
- A Level: Pass A Level with Gred C in 2 subjects.
- Matriculation: Pass Ministry of Education (MOE) Matriculation programme with minimum CGPA of 2.00.
- Foundation: Pass Foundation Studies with minimum CGPA of 2.00.
- Diploma: Pass Diploma programme with minimum CGPA of 2.00 from recognized institution by Government of Malaysia.
- Diploma Vocational Malaysia (DVM): Pass DVM in related fields with a minimum CGPA of 2.50 AND Pass Sijil Vokasional Malaysia (SVM)/An Academic Cumulative Grade Point Average (CGPA) of 3.33 or higher/A Vocational CGPA of 3.67 or higher and competent in all vocational modules/A credit in Bahasa Melayu (SVM 1104)/**Cohort 2013 onwards also need to get an exemption from obtaining a passing grade for Sejarah at SPM level.
- UEC: Pass UEC with a minimum of grade B in 5 subjects.
- International Baccalaureate Diploma (IB): A pass in IB with minimum of 30 points.
- HND(UK) Diploma: Pass HND in related field with minimum CGPA 2.00.
- SAME/WACE/AUSMAT: Pass South Australian Matriculation (SAM) and South Australian Matriculation (AUSMAT) with 70%, or South Australia Certificate of Education (SACE) and Western Australian Certificate of Education (WACE) with Band 2 in 2 subjects.
- Others: Other equivalent qualifications recognised by the Government of Malaysia.
- MUET: Achieve Band 1 and above
- IELTS: 5.0 and above
- TOEFL: 500 and above
- TOEFL Internet Based Test: 42 and above
Estimated Fees
Application fees (non-refundable)
RM0
Tuition fees
RM66,000
Other miscellaneous fees
RM1,348
Discounts & scholarships
-RM300
Total payable amount
RM67,048
You save RM300 when you apply with EduAdvisor!